Professional career:
I am a psychologist (FSP) certified in sports psychology (DAS UNIL) with more than 20 years of practical experience, supporting professionals, corporate teams and athletes to become sustainable high performers. My broad and deep experiences in sport and corporate, help me to relate to what athletes and professionals go through in their lives and during times of high pressure.

MSc Psychology (Leiden University – ‘99)
DAS Sport Psychology (UNIL – 2020)
Neuro Linguistic Programming (2007)
Self-leadership and coaching (Université de Geneve, 2014)
Mental Game coach (IMGCA – 2016)
Certified Personal Coach (International Coach Federation (ICF) – 2017)
Program MBSR – méditation de pleine conscience (2019)

Sports career:
I have a strong passion for sport and have been practicing a wide variety of sports throughout my life and in specific mountaineering. I have climbed at a very advanced level (alpinism, ice climbing, rock climbing, high-altitude, ski-mountaineering) and executed long and serious alpine routes which required a lot of commitment, training and discipline. Highlights: Piz Badile: Voie Cassin/ Mont Blanc: Nord Face on skies / Grand Capucin: Voie des Suisses / Mt. Maudit: Arête Kuffner /Aiguille du Midi: Frendo Pillar / Traversée Aiguilles Rouges d’Arolla /divers high altitude climbs in Himalaya’s. I have also a strong passion for endurance sports and in specific triathlon. Highlights: participation ETU Triathlon European Championships (representing NL in age-group), podium ITU Bristol Triathlon. I am also a passionate kite surfer and love to be on the water.

My family:
I live with my husband and daughter of 11 in Coppet in Switzerland. We enjoy being in the mountains, skiing, hiking and spending time together. In my spare time, I love to ride my bike, go for a trail run or hike with my friends and have diner together.

My clients:
Athlete clients: all ages, all sports, all levels
Corporate clients: WWF, AkzoNobel, Océ, DSM, Polis Direct, ING, Canon Europe, Canon Netherlands, PwC, TMF Group, DVB Bank, AerCap, div. start ups

I am a professional member of Federation of Swiss Psychologists (FSP), NIP (Dutch Institute for Psychologists), Association for Applied Sport Psychology (AASP) and the International Mental Game Association (IMGCA).

Visit my LinkedIn profile for more details!

For Professionals

Maayke van der Pluijm - You Thrive

Performance and Vitality Coaching

In performance coaching, I help you to unlock your potential by putting you in motion (both mentally and physically). We work on your physical, mental and emotional energy while focusing on the areas of your performance you would like to improve. Every coaching starts with an intake & energy assessment and, in case it’s needed, we work with other tools to support your development process (a/o MBTI & DISC). Click on the link for a more in depth overview of steps in the proven and successful You Thrive Personal Journey 2020

For people who:

  • Have a nagging sense that there is more.
  • Feel stuck in life or professionally.
  • Need inspiration to make a next step.
  • Feel physically or mentally exhausted.
  • Wish to develop themselves or get mentally and physically in better shape.

Clients: professionals, entrepreneurs, parents, artists

Maayke van der Pluijm

TEAM and Leadership Development

Thriving teams are teams that have purpose, vitality and connection.

I support you in improving collaboration, developing team values, capitalising on each others strengths and capabilities, creating a shared vision and developing thriving teams. Throughout the years developed successful team interventions and workshop approaches while making use of assessment tools, team building models and systemic interventions.

For teams that wish to:

  • Develop leadership
  • Collaborate better
  • Make better use of each others strengths and capabilities
  • Improve their communication
  • Thrive

Clients a/o AkzoNobel (current), WWF, Océ, DSM, Polis Direct, ING, Canon Europe/ Netherlands, PwC, TMF Group, DVB Bank, AerCap, start ups

For Athletes

Performance Coaching and Mental Preparation

I support you to reach more of your potential by coaching your mental and emotional performance. You will develop mental & emotional strategies to achieve better performance & more fun in your sport. Every coaching starts with an assessment to explore your development areas.

For athletes who:

  • Strengthen their psychological capabilities to improve their overall performance
  • Want to learn how to use stress as a performance enhancer
  • Want to increase their self confidence
  • Want to understand their personal strengths and weaknesses
  • Who want to better deal with all the aspects of life (training, school, social development, parents)
  • Who want to prevent or deal with injuries
Maayke van der Pluijm

TEAM Development

Learn to understand the types of motivation and characters in the team and to enhance the overall team performance as well as the performance for the individual athlete. We will look at the individuals in the team and how to build a stronger team together. Learn to understand each other better, what drives us and how to optimise our wellbeing and performance as an individual as well as for the team.

For teams and coaches that wish:

  • To optimise individual and team performance
  • To understand each other better
  • Connect better as persons in order to improve the performance
  • Communicate better
Maayke van der Pluijm

Special Projects

Are you dreaming of doing an Ironman, climb a mountain, run a marathon, ski the epic ‘Patrouille des Glaciers’?

Whether you are running your first 10K or planning to execute a sportive project with a team, I am here to support you and prepare you mentally for the big day.

For individuals and teams that wish:

  • To prepare themselves mentally for a big sportive challenge in their life
  • To built a stronger team and enhance the performance and fun
  • To get better prepared and to be able to go beyond your limits

Coaching Trails

Nature As Portal For Self Development

Leave the road, take the trails…

Coaching trails will take place outdoors as nature is a portal for self discovery and development. We will go on a 4 day hike with a maximum of 7 participants to switch off and get away from all the distraction of our daily life. We will use nature to look at ourself and to better understand who we are, what we want and where we are heading to. These trails are to support you to learn to re-open yourself and embrace your vulnerability. This will help you to lead the life you want and to support others to do the same. This is what we call natural leadership. We think that this kind of leadership, the guts to be vulnerable and open, is what this world, our partners, children and organisations need. Man and woman who are willing to start with themselves.

Click on the link for an example program Alpen Trail Program

Cabinet à Montreux

Swiss Talent Project Center sàrl
Route de Brent 13F
1816 Chailly-Montreux

T: +41219614000
M: +41795573272

Email: maayke@you-thrive.ch

Cabinet à Lausanne

Chemin du Petit-Flon 29 / 1052 Le Mont-sur-Lausanne


Cabinet à Coppet

Chemin des Rannaux 65 / 1296 Coppet

Tel: +41795573272 (you can also contact me over WhatsApp)

Cabinet à Geneve (sur demande)


Sport Quest
Avenue Henri-Dunant 13
Genève, Suisse

× How can I help you?